Demystifying Email Analytics: Key Metrics That Drive Success in Your Campaigns
In digital marketing, email is a powerful tool for engaging customers and driving conversions. However, simply sending emails is not enough. Understanding how effective your email campaigns are is vital. Did you know that marketers who utilize email analytics can increase their ROI by up to $42 for every $1 spent? According to HubSpot, email analytics provide insights into how your emails perform, allowing marketers to make data-driven decisions.